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JSLP-3592 MARKETING EXECUTIVE – HEALTHCARE INDUSTRY – ERNAKULAM, THIRUVANANTHAPURAM, THRISSUR, COIMBATORE

By / / Healthcare / MARKETING EXECUTIVIES / COIMBATORE, Ernakulam, Thiruvananthapuram, THRISSUR

Job Code: JSLP-3592
Industry: Healthcare
Location: Ernakulam, Thiruvananthapuram, Thrissur, Coimbatore

Job Title: Marketing Executive

A Marketing Executive plays a crucial role in promoting an organization’s products or services, creating brand awareness, and driving sales. They are responsible for developing and implementing marketing strategies and campaigns that align with the company’s objectives. This dynamic role requires creativity, analytical thinking, and excellent communication skills.

Responsibilities may include but are not limited to, confirm your Job Descriptions with the Interviewer:

Strategic Planning and Execution

  • Develop and execute marketing campaigns across various channels (digital, print, events, etc.).
  • Conduct market research to identify target audiences and understand consumer behavior.
  • Collaborate with cross-functional teams to align marketing efforts with business goals.

Content Creation and Management

  • Create engaging content for social media, blogs, websites, and other marketing materials.
  • Manage the company’s online presence, including social media platforms and email campaigns.
  • Design and oversee promotional materials like brochures, posters, and advertisements.

Digital Marketing

  • Implement SEO, PPC, and email marketing strategies to drive online traffic.
  • Monitor and analyze the performance of digital marketing efforts using tools like Google Analytics.
  • Optimize campaigns for maximum ROI and engagement.

Event Coordination

  • Organize and manage events, trade shows, and product launches.
  • Collaborate with external vendors and partners to ensure smooth event execution.

Analytics and Reporting

  • Track the performance of marketing campaigns and prepare detailed reports.
  • Analyze data to evaluate the success of campaigns and identify improvement opportunities.

Relationship Building

  • Build and maintain relationships with customers, stakeholders, and media outlets.
  • Engage with influencers and partners to enhance brand visibility.

Skills and Qualifications:

  • Education: Any degree.
  • Experience: Minimum 1 year of relevant experience.
  • Technical Skills: Proficiency in marketing tools like CRM systems, social media platforms, and analytics tools.
  • Creative Skills: Strong writing, editing, and design capabilities.
  • Analytical Skills: Ability to analyze data, draw insights, and adapt strategies.
  • Soft Skills: Excellent communication, teamwork, and time-management abilities.
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